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McDonald's franchisees say the brand is in a 'deep depression' and 'facing...
McDonald's franchisees believe the brand is in a "deep depression" and could be facing its "final days," according to a new survey."We are in the throes of a deep depression, and nothing is changing,"...
View ArticleThis woman was a genius at stop-motion Vine videos, so she turned her hobby...
Meagan Cignoli is the wizard of short, branded videos. She started her career as a freelance photographer, and then switched to video. Her company, “Visual Country,” makes innovative short videos. They...
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The countries with the world's best digital brands
The Digital Country Index from Bloom Consulting ranks 180 countries on their "digital brand appeal," or people's proactive interest in the countries based on billions of online searches.The Index...
View ArticleHow these two guys created one of the most powerful brands on YouTube
Tech Insider recently caught up with Ian Hecox and Anthony Padilla of Smosh at Business Insider's IGNITION 2015 event.We asked them how they managed to grow their brand into the comedy empire it is...
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AOL's identity crisis: The company may ditch the 'AOL' brand (AOL)
Verizon-owned AOL has an image problem.The issue, according to chief marketing officer Allie Kline, is that there's a disconnect between the parent company and all the brands that are part of it.For...
View ArticleMariah Carey explains what’s wrong with today’s pop singers
Mariah Carey believes that some of today's pop artists care more about "selling themselves" than about their music. Story and editing by Jeremy DreyfussFollow INSIDER on FacebookFollow INSIDER on...
View ArticleHere's how Walgreens' Nice! brand cookies compare to their Girl Scout...
We did a blind taste-test of Girl Scout cookies and the Walgreens' Nice! brand counterparts to see if we could tell the difference. Produced by Emma FierbergFollow BI Video: On Twitter Join the...
View ArticleThis augmented reality app let's you try on makeup without ever touching your...
The ModiFace mobile app and mirror let you try on makeup virtually, and in real time.Story and editing by A.C. FowlerFollow INSIDER Designon FacebookFollow INSIDERon YouTubeJoin the conversation about...
View ArticleA woman shared this picture of American Eagle shorts to make an important...
Popular clothing brand American Eagle made headlines in 2014 when it ditched Photoshop as part of its "Aerie Real" campaign, intended to promote more realistic body standards for teen girls.The company...
View ArticleApple’s original logo looks nothing like it does today — here’s how it’s changed
The prominent tech company, Apple, has one of the most recognizable logos in the world. This video shows how Apple's logo has changed throughout the company's history.Follow Tech Insider: On...
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Why voters won't forgive Hillary Clinton, while they give Donald Trump a pass
A persistent mystery discussed in this presidential campaign has been double standards. In other words, while Donald Trump seems to have a “get out of jail free” card, Hillary Clinton can’t seem to...
View ArticleJames Charles is CoverGirl's first ever "CoverBoy"
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View ArticleA makeup brand makes a stunning glitter palette to match their shadows
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View ArticleNail polish maker has the most mesmerizing color mixes
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Michael Jordan just won a landmark case over Chinese copycats
SHANGHAI (Reuters) - China's highest court has ruled in favor of former basketball star Michael Jordan in a long-running trademark case relating to a local sportswear firm using the Chinese version of...
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Here's which brands get the most and least respect
The Humane Society, Tropicana, and Campbell’s — there are some of the brands that Americans consider both warm and competent.Porsche, Rolex, and Mercedes, by contrast, are cold and competent.VA...
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JEFFERIES: 4 reasons Tiffany will continue to shine (TIF)
Shares of Tiffany & Co., the American luxury jewelry retailer, could rise further as the company's margins and earnings improve, according to Jefferies.Tiffany shares have risen almost 15% this...
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CREDIT SUISSE: Here are 5 reasons to like Nike (NKE)
It's time to like shares of Nike, according to Credit Suisse analysts Christian Buss and others."We are becoming increasingly bullish on Nike as we see a series of incremental revenue catalysts that...
View ArticleWe visited Ralph Lauren's soon-to-close flagship Polo store and saw why the...
Ralph Lauren announced on April 5 that it would close its flagship Polo store in New York in less than two weeks.The Fifth Avenue location is one of dozens of stores the company will shutter in an...
View ArticleStarbucks or Starpreya? Here are real logos that look eerily similar
In logo design, it's inevitable that ideas will be repeated, but some are a little too close for comfort. Check out these eerily similar logos.Join the conversation about this story »
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